MAZDA
Switzerland · August 2026 · Total 243 · Share 1.5% · #20
MAZDA registered 243 new passenger cars in Switzerland in August 2026, including 74 battery-electric cars and 6 plug-in hybrids. That gave it a 1.5% share of the market and rank #20 among brands, up 3 places from #23 in August 2025. Volume is up 60.9% on August 2025 (151) and up 9.0% on July 2026 (223).
Over the 36 months shown, MAZDA has registered 10 878 cars in Switzerland, an average of 302 a month. Its strongest month was March 2026 with 645 and its weakest January 2026 with 145. Its market share has moved from 1.7% in September 2023 to 1.9% in March 2025 and 1.5% now.
Its best-selling model in August 2026 was the CX-6 with 69 registrations, followed by the CX-5 (48) and the 2 HYBRID (43). The table below lists all 10 MAZDA models registered in the month. Year to date the CX-30 leads the brand's line-up with 503.
36-month trend
Models · August 2026
| # | ± | Model | Total | BEV | PHEV | Share | MoM | YoY | YTD |
|---|---|---|---|---|---|---|---|---|---|
| 80 | – | CX-6 | 69 | 69 | 0 | 0.4% | – | – | 69 |
| 111 | −21 | CX-5 | 48 | 0 | 0 | 0.3% | −36.0% | – | 480 |
| 117 | +3 | 2 HYBRID | 43 | 0 | 0 | 0.3% | −17.3% | +7.5% | 448 |
| 129 | – | CX-30 | 39 | 0 | 0 | 0.2% | – | +8.3% | 503 |
| 188 | – | CX-60 | 20 | 0 | 6 | 0.1% | – | – | 267 |
| 236 | – | 3 | 10 | 0 | 0 | 0.1% | – | – | 182 |
| 285 | – | 6 | 5 | 5 | 0 | 0.0% | – | – | 92 |
| 286 | – | MX-5 | 5 | 0 | 0 | 0.0% | – | – | 76 |
| 311 | – | CX-80 | 3 | 0 | 0 | 0.0% | – | – | 130 |
| 373 | – | 2 | 1 | 0 | 0 | 0.0% | – | – | 1 |
36-month trend
| Month | Total | BEV | PHEV | Share | # |
|---|---|---|---|---|---|
| August 2026 | 243 | 74 | 6 | 1.5% | 20 |
| July 2026 | 223 | 4 | 14 | 1.2% | 22 |
| June 2026 | 254 | 19 | 26 | 1.0% | 24 |
| May 2026 | 234 | 11 | 16 | 1.2% | 23 |
| April 2026 | 309 | 13 | 28 | 1.7% | 19 |
| March 2026 | 645 | 18 | 45 | 2.8% | 13 |
| February 2026 | 196 | 10 | 18 | 1.3% | 22 |
| January 2026 | 145 | 12 | 7 | 1.0% | 22 |
| December 2025 | 224 | 41 | 13 | 0.8% | 24 |
| November 2025 | 203 | 34 | 9 | 1.0% | 22 |
| October 2025 | 174 | 28 | 18 | 0.9% | 22 |
| September 2025 | 209 | 84 | 12 | 1.0% | 22 |
| August 2025 | 151 | 10 | 17 | 0.9% | 23 |
| July 2025 | 184 | 0 | 17 | 0.9% | 23 |
| June 2025 | 312 | 0 | 20 | 1.4% | 20 |
| May 2025 | 203 | 0 | 20 | 1.0% | 21 |
| April 2025 | 268 | 0 | 20 | 1.4% | 18 |
| March 2025 | 406 | 0 | 46 | 1.9% | 18 |
| February 2025 | 250 | 0 | 13 | 1.5% | 20 |
| January 2025 | 250 | 0 | 19 | 1.7% | 16 |
| December 2024 | 408 | 0 | 38 | 1.6% | 16 |
| November 2024 | 351 | 1 | 35 | 1.8% | 17 |
| October 2024 | 308 | 1 | 32 | 1.6% | 17 |
| September 2024 | 256 | 0 | 16 | 1.3% | 20 |
| August 2024 | 194 | 0 | 15 | 1.2% | 18 |
| July 2024 | 294 | 2 | 16 | 1.6% | 19 |
| June 2024 | 479 | 1 | 18 | 2.1% | 16 |
| May 2024 | 583 | 0 | 32 | 2.7% | 15 |
| April 2024 | 356 | 0 | 20 | 1.8% | 18 |
| March 2024 | 404 | 0 | 60 | 1.7% | 18 |
| February 2024 | 286 | 1 | 39 | 1.5% | 20 |
| January 2024 | 245 | 1 | 33 | 1.6% | 21 |
| December 2023 | 548 | 1 | 181 | 2.0% | 16 |
| November 2023 | 328 | 0 | 67 | 1.5% | 20 |
| October 2023 | 389 | 1 | 51 | 1.9% | 16 |
| September 2023 | 366 | 1 | 53 | 1.7% | 18 |