SEAT / CUPRA
Switzerland · August 2026 · Total 606 · Share 3.8% · #9
SEAT / CUPRA registered 606 new passenger cars in Switzerland in August 2026, including 150 battery-electric cars and 33 plug-in hybrids. That gave it a 3.8% share of the market and rank #9 among brands, the same position as in August 2025. Volume is down 4.4% on August 2025 (634) and down 24.9% on July 2026 (807).
Over the 36 months shown, SEAT / CUPRA has registered 29 432 cars in Switzerland, an average of 818 a month. Its strongest month was December 2023 with 1 412 and its weakest January 2024 with 446. Its market share has moved from 4.4% in September 2023 to 3.7% in March 2025 and 3.8% now.
Its best-selling model in August 2026 was the IBIZA with 109 registrations, followed by the TERRAMAR (109) and the FORMENTOR (104). The table below lists all 9 SEAT / CUPRA models registered in the month. Year to date the FORMENTOR leads the brand's line-up with 1 118.
36-month trend
Models · August 2026
| # | ± | Model | Total | BEV | PHEV | Share | MoM | YoY | YTD |
|---|---|---|---|---|---|---|---|---|---|
| 38 | +21 | IBIZA | 109 | 0 | 0 | 0.7% | +6.9% | −9.9% | 741 |
| 39 | −7 | TERRAMAR | 109 | 0 | 17 | 0.7% | −23.2% | −29.7% | 1 042 |
| 43 | −18 | FORMENTOR | 104 | 0 | 11 | 0.7% | −35.8% | +31.6% | 1 118 |
| 71 | −40 | LEON | 77 | 0 | 5 | 0.5% | −45.8% | −25.2% | 1 107 |
| 72 | −18 | RAVAL | 77 | 77 | 0 | 0.5% | −26.0% | – | 239 |
| 127 | −6 | TAVASCAN | 40 | 40 | 0 | 0.3% | −21.6% | −28.6% | 483 |
| 145 | −17 | BORN | 33 | 33 | 0 | 0.2% | −26.7% | −17.5% | 341 |
| 149 | – | ARONA | 32 | 0 | 0 | 0.2% | – | – | 248 |
| 170 | −32 | ATECA | 25 | 0 | 0 | 0.2% | −37.5% | −62.7% | 427 |
36-month trend
| Month | Total | BEV | PHEV | Share | # |
|---|---|---|---|---|---|
| August 2026 | 606 | 150 | 33 | 3.8% | 9 |
| July 2026 | 807 | 200 | 65 | 4.3% | 7 |
| June 2026 | 1 086 | 180 | 164 | 4.3% | 8 |
| May 2026 | 778 | 120 | 81 | 3.9% | 8 |
| April 2026 | 700 | 100 | 38 | 3.8% | 8 |
| March 2026 | 720 | 154 | 50 | 3.1% | 10 |
| February 2026 | 591 | 115 | 46 | 3.8% | 8 |
| January 2026 | 458 | 44 | 28 | 3.3% | 11 |
| December 2025 | 1 212 | 498 | 184 | 4.5% | 8 |
| November 2025 | 847 | 267 | 94 | 4.3% | 9 |
| October 2025 | 689 | 176 | 65 | 3.7% | 11 |
| September 2025 | 811 | 218 | 74 | 4.1% | 8 |
| August 2025 | 634 | 95 | 57 | 3.9% | 9 |
| July 2025 | 759 | 92 | 57 | 3.9% | 10 |
| June 2025 | 915 | 118 | 74 | 4.2% | 7 |
| May 2025 | 1 104 | 128 | 140 | 5.5% | 6 |
| April 2025 | 807 | 119 | 65 | 4.3% | 7 |
| March 2025 | 799 | 137 | 66 | 3.7% | 10 |
| February 2025 | 629 | 106 | 43 | 3.9% | 9 |
| January 2025 | 698 | 60 | 37 | 4.7% | 7 |
| December 2024 | 1 301 | 415 | 133 | 5.1% | 7 |
| November 2024 | 794 | 168 | 79 | 4.0% | 9 |
| October 2024 | 754 | 153 | 77 | 4.0% | 8 |
| September 2024 | 670 | 147 | 46 | 3.3% | 10 |
| August 2024 | 695 | 92 | 46 | 4.4% | 7 |
| July 2024 | 770 | 152 | 48 | 4.2% | 8 |
| June 2024 | 1 049 | 111 | 56 | 4.6% | 8 |
| May 2024 | 824 | 84 | 51 | 3.9% | 8 |
| April 2024 | 712 | 54 | 30 | 3.6% | 9 |
| March 2024 | 953 | 42 | 38 | 4.1% | 8 |
| February 2024 | 795 | 19 | 24 | 4.3% | 9 |
| January 2024 | 446 | 17 | 15 | 2.9% | 13 |
| December 2023 | 1 412 | 509 | 246 | 5.2% | 6 |
| November 2023 | 828 | 154 | 107 | 3.8% | 8 |
| October 2023 | 823 | 164 | 85 | 4.0% | 8 |
| September 2023 | 956 | 149 | 121 | 4.4% | 8 |