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LAND ROVER

Luxembourg · August 2026 · Total 53 · Share 1.2% · #22

LAND ROVER registered 53 passenger cars in Luxembourg in August 2026, 37 of them new and 16 used imports. That gave it a 1.2% share of the market and rank #22 among brands, the same position as in August 2025. Volume is up 6.0% on August 2025 (50) and down 14.5% on July 2026 (62).

Over the 36 months shown, LAND ROVER has registered 2 391 cars in Luxembourg, an average of 66 a month. Its strongest month was January 2024 with 103 and its weakest November 2025 with 40. Its market share has moved from 1.4% in September 2023 to 1.4% in March 2025 and 1.2% now.

Its best-selling model in August 2026 was the DEFENDER with 14 registrations, followed by the RANGE ROVER EVOQUE (13) and the RANGE ROVER SPORT (9). The table below lists all 6 LAND ROVER models registered in the month. Year to date the DEFENDER leads the brand's line-up with 155. 12 of the DEFENDER registrations were new cars and 2 used imports.

36-month trend

02652771032023-092024-032024-092025-032025-092026-032026-08NewUsedTotal

Models · August 2026

#±ModelNewUsedTotalBEVPHEVHybridMoMYoYYTD
91DEFENDER122140113155
98RANGE ROVER EVOQUE851301983
127RANGE ROVER SPORT81905493
140RANGE ROVER44800574
186RANGE ROVER VELAR32502227
206DISCOVERY SPORT22400429

36-month trend

MonthNewUsedTotalBEVPHEVShare#
August 2026371653091.2%22
July 20263824620101.0%21
June 2026441458090.9%23
May 2026351146050.9%24
April 2026571572061.1%21
March 2026422264060.9%25
February 20263730670121.1%23
January 2026391756081.1%21
December 2025451560091.2%21
November 2025271340060.8%23
October 2025341145060.8%24
September 2025421759071.1%25
August 202542850071.2%22
July 2025621880081.3%21
June 20254814620171.1%24
May 20254416600101.1%21
April 20257711880291.5%20
March 20256629950241.4%22
February 20254321640121.1%24
January 20257916950281.8%18
December 20244619650151.5%21
November 20243620560171.1%21
October 20243621570131.0%23
September 20243219510161.0%23
August 20245413670181.6%21
July 20243523580141.0%23
June 20245122730231.2%21
May 20245716730201.4%21
April 20246413770261.3%22
March 20244823710251.1%24
February 20247622980251.6%20
January 202484191030382.0%16
December 20233520550151.2%23
November 20235210620161.2%21
October 20235620760191.3%23
September 20235221730181.4%23