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DS

United Kingdom · Q1 2026 · Total 47 · Share 0.0% · #59

DS recorded 47 first registrations of cars in the United Kingdom in Q1 2026, including 26 battery-electric cars and 3 plug-in hybrids. That gave it a 0.0% share of the market and rank #59 among brands, down 14 places from #45 in Q1 2025. Volume is down 76.4% on Q1 2025 (199) and up 42.4% on Q4 2025 (33).

Over the 12 quarters shown, DS has registered 3 816 cars in the United Kingdom, an average of 318 a quarter. Its strongest quarter was Q2 2025 with 751 and its weakest Q4 2025 with 33. Its market share has moved from 0.2% in Q2 2023 to 0.0% in Q4 2024 and 0.0% now.

Its best-selling model in Q1 2026 was the NO8 with 25 registrations, followed by the DS 3 (9) and the NO4 (9). The table below lists all 5 DS models registered in the quarter. Year to date the NO8 leads the brand's line-up with 25.

12-quarter trend

0188376563751Q2 2023Q4 2023Q2 2024Q4 2024Q2 2025Q4 2025Q1 2026TotalBEVPHEV

Models · Q1 2026

#±ModelTotalBEVPHEVShareQoQYoYYTD
344NO8252500.0%25
389DS 39000.0%9
390NO49020.0%9
474DS 42000.0%−94.3%2
540DS 71010.0%−99.3%1

Quarterly series

QuarterTotalBEVPHEVHybridShare#
Q1 202647263170.0%59
Q4 202533142160.0%58
Q3 202534172100.0%57
Q2 2025751292881470.2%34
Q1 2025199132220.0%45
Q4 20241611718280.0%44
Q3 2024413165890.1%39
Q2 2024209104400.0%44
Q1 2024372193400.1%38
Q4 2023416136900.1%36
Q3 2023449307600.1%34
Q2 2023732739830.2%31