BMW
Denmark · August 2026 · Total 1 269 · Share 7.9% · #4
BMW registered 1 269 new passenger cars in Denmark in August 2026. That gave it a 7.9% share of the market and rank #4 among brands, up 1 place from #5 in August 2025. Volume is up 21.7% on August 2025 (1 043) and up 13.6% on July 2026 (1 117).
Over the 4 months shown, BMW has registered 4 525 cars in Denmark, an average of 1 131 a month. Its strongest month was August 2026 with 1 269 and its weakest August 2025 with 1 043. Its market share has moved from 7.9% in July 2025 to 7.7% in July 2026 and 7.9% now.
Its best-selling model in August 2026 was the IX3 with 334 registrations, followed by the IX1 (282) and the 5'ER (183). The table below lists all 14 BMW models registered in the month.
Brand figures cover the 4 months captured from Mobility Denmark so far, not the full 36-month window; two months are added every month.
Captured months
Models · August 2026
| # | ± | Model | Total | Share | MoM | YoY |
|---|---|---|---|---|---|---|
| 10 | −2 | IX3 | 334 | 2.1% | +2.5% | – |
| 14 | +3 | IX1 | 282 | 1.7% | +17.0% | −4.4% |
| 26 | +32 | 5'ER | 183 | 1.1% | +134.6% | +258.8% |
| 37 | −8 | 3'ER | 133 | 0.8% | −6.3% | −10.1% |
| 65 | +1 | I5 | 70 | 0.4% | +4.5% | −51.7% |
| 71 | −29 | X1 | 59 | 0.4% | −43.8% | −56.6% |
| 77 | −9 | I4 | 50 | 0.3% | −21.9% | −40.5% |
| 80 | – | 4'ER | 48 | 0.3% | – | – |
| 85 | – | X3 | 44 | 0.3% | – | – |
| 101 | – | IX2 | 30 | 0.2% | – | −33.3% |
| 126 | – | IX | 14 | 0.1% | – | −77.4% |
| 134 | – | 2'ER | 12 | 0.1% | – | – |
| 141 | – | 1'ER | 9 | 0.1% | – | −73.5% |
| 202 | – | I7 | 1 | 0.0% | – | – |
Captured months
| Month | Total | Share | # |
|---|---|---|---|
| August 2026 | 1 269 | 7.9% | 4 |
| July 2026 | 1 117 | 7.7% | 4 |
| August 2025 | 1 043 | 8.0% | 5 |
| July 2025 | 1 096 | 7.9% | 3 |