CUPRA
Denmark · August 2026 · Total 739 · Share 4.6% · #9
CUPRA registered 739 new passenger cars in Denmark in August 2026. That gave it a 4.6% share of the market and rank #9 among brands, down 5 places from #4 in August 2025. Volume is down 29.8% on August 2025 (1 053) and down 4.5% on July 2026 (774).
Over the 4 months shown, CUPRA has registered 3 646 cars in Denmark, an average of 912 a month. Its strongest month was July 2025 with 1 080 and its weakest August 2026 with 739. Its market share has moved from 7.8% in July 2025 to 5.3% in July 2026 and 4.6% now.
Its best-selling model in August 2026 was the RAVAL with 229 registrations, followed by the BORN (133) and the LEON (128). The table below lists all 6 CUPRA models registered in the month.
Brand figures cover the 4 months captured from Mobility Denmark so far, not the full 36-month window; two months are added every month.
Captured months
Models · August 2026
| # | ± | Model | Total | Share | MoM | YoY |
|---|---|---|---|---|---|---|
| 23 | 0 | RAVAL | 229 | 1.4% | +13.4% | – |
| 38 | +8 | BORN | 133 | 0.8% | +41.5% | −31.8% |
| 39 | +8 | LEON | 128 | 0.8% | +40.7% | – |
| 42 | −12 | TAVASCAN | 120 | 0.7% | −13.7% | −67.7% |
| 48 | −32 | FORMENTOR | 104 | 0.6% | −57.4% | −74.8% |
| 105 | – | TERRAMAR | 25 | 0.2% | – | −61.5% |
Captured months
| Month | Total | Share | # |
|---|---|---|---|
| August 2026 | 739 | 4.6% | 9 |
| July 2026 | 774 | 5.3% | 6 |
| August 2025 | 1 053 | 8.1% | 4 |
| July 2025 | 1 080 | 7.8% | 4 |