TESLA
Denmark · August 2026 · Total 967 · Share 6.0% · #6
TESLA registered 967 new passenger cars in Denmark in August 2026. That gave it a 6.0% share of the market and rank #6 among brands, up 3 places from #9 in August 2025. Volume is up 104.4% on August 2025 (473) and up 90.4% on July 2026 (508).
Over the 4 months shown, TESLA has registered 2 283 cars in Denmark, an average of 571 a month. Its strongest month was August 2026 with 967 and its weakest July 2025 with 335. Its market share has moved from 2.4% in July 2025 to 3.5% in July 2026 and 6.0% now.
Its best-selling model in August 2026 was the MODEL Y with 693 registrations, followed by the MODEL 3 (274).
Brand figures cover the 4 months captured from Mobility Denmark so far, not the full 36-month window; two months are added every month.
Captured months
Models · August 2026
| # | ± | Model | Total | Share | MoM | YoY |
|---|---|---|---|---|---|---|
| 2 | +1 | MODEL Y | 693 | 4.3% | +40.0% | +126.5% |
| 16 | – | MODEL 3 | 274 | 1.7% | – | +64.1% |
Captured months
| Month | Total | Share | # |
|---|---|---|---|
| August 2026 | 967 | 6.0% | 6 |
| July 2026 | 508 | 3.5% | 10 |
| August 2025 | 473 | 3.6% | 9 |
| July 2025 | 335 | 2.4% | 13 |