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MITSUBISHI

Finland · August 2026 · Total 57 · Share 0.6% · #24

MITSUBISHI registered 57 passenger cars in Finland in August 2026, 42 of them new and 15 used imports. That gave it a 0.6% share of the market and rank #24 among brands, down 10 places from #14 in August 2025. Volume is down 49.1% on August 2025 (112) and up 35.7% on July 2026 (42).

Over the 36 months shown, MITSUBISHI has registered 3 760 cars in Finland, an average of 104 a month. Its strongest month was October 2023 with 178 and its weakest July 2026 with 42. Its market share has moved from 1.5% in September 2023 to 1.0% in March 2025 and 0.6% now.

Its best-selling model in August 2026 was the COLT with 15 registrations, followed by the OUTLANDER (12) and the ASX (8). The table below lists all 4 MITSUBISHI models registered in the month. Year to date the OUTLANDER leads the brand's line-up with 163.

36-month trend

045891341782023-092024-032024-092025-032025-092026-032026-08NewUsedTotal

Models · August 2026

#±ModelNewBEVPHEVShare of newMoMYoYYTD
96COLT15000.2%72
110OUTLANDER120120.2%163
137ASX8000.1%56
147ECLIPSE7700.1%−82.9%78

36-month trend

MonthNewUsedTotalShare#
August 20264215570.6%24
July 20263111420.4%28
June 20265411650.6%24
May 2026479560.6%25
April 20264011510.6%23
March 20267515900.9%19
February 20264610560.7%24
January 20263415490.6%24
December 20252921500.6%22
November 20252930590.7%23
October 20254537820.8%19
September 20254639850.9%17
August 202573391121.3%14
July 20253836740.8%19
June 2025147211681.6%15
May 202574281021.0%16
April 20255725820.9%17
March 20254252941.0%16
February 20253637730.9%16
January 20253155860.9%18
December 20242357800.8%18
November 20243660961.0%17
October 202438721101.1%16
September 20243761981.2%16
August 2024461081541.4%16
July 2024411341751.8%14
June 202496751711.7%14
May 202447981451.3%15
April 202488781661.7%13
March 202456781341.4%13
February 202455911461.7%13
January 202462931551.6%13
December 202337771141.3%15
November 202354881421.4%16
October 2023561221781.7%15
September 2023461171631.5%16