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PEUGEOT

Ireland · August 2026 · Total 490 · Share 2.6% · #11

PEUGEOT registered 490 passenger cars in Ireland in August 2026, 269 of them new and 221 used imports. That gave it a 2.6% share of the market and rank #11 among brands, down 2 places from #9 in August 2025. Volume is down 5.8% on August 2025 (520) and down 38.1% on July 2026 (791).

Over the 36 months shown, PEUGEOT has registered 18 663 cars in Ireland, an average of 518 a month. Its strongest month was January 2025 with 1 013 and its weakest December 2024 with 128. Its market share has moved from 3.2% in September 2023 to 4.2% in March 2025 and 2.6% now.

Its best-selling model in August 2026 was the 3008 with 70 registrations, followed by the 2008 (62) and the 5008 (57). The table below lists all 7 PEUGEOT models registered in the month. Year to date the 3008 leads the brand's line-up with 1 031.

36-month trend

02535077601 0132023-092024-032024-092025-032025-092026-032026-08NewUsedTotal

Models · August 2026

#±ModelNewBEVPHEVShare of newMoMYoYYTD
45+13008704000.6%−53.0%−34.0%1 031
56−52008621800.6%−51.2%−22.5%753
66−45008573300.5%−43.6%−21.9%722
101−1340830400.3%−57.1%–273
117+2020824000.2%−31.4%–278
143−3130814200.1%−71.4%–257
196–RIFTER1100.0%––19

36-month trend

MonthNewUsedTotalShare#
August 20262692214902.6%11
July 20265462457912.7%12
June 2026712182892.3%14
May 20262742265002.7%10
April 20265522498014.1%9
March 20264122146262.7%12
February 20265792097883.7%9
January 20267452189633.1%11
December 2025161491652.6%11
November 2025361892252.7%10
October 2025931912842.6%12
September 20251531913442.6%12
August 20253002205203.4%9
July 20257362399753.7%8
June 2025891832722.5%13
May 20251741763502.4%13
April 20253961555513.0%12
March 20256931658584.2%8
February 20256101797894.0%8
January 20258691441 0133.7%10
December 2024121161282.7%11
November 2024471562032.8%10
October 20241301793093.3%12
September 20241781743523.1%10
August 20244181765944.0%8
July 20246181727903.3%10
June 20241481402883.3%11
May 20242381704082.6%14
April 20244761686443.6%9
March 20244371565932.9%12
February 20246191377564.0%9
January 20248611401 0013.9%10
December 2023171251422.9%10
November 2023721261982.8%11
October 20231771363133.5%10
September 20232251253503.2%12