BMW
Latvia · July 2026 · Total 907 · Share 13.2% · #1
BMW registered 907 passenger cars in Latvia in July 2026, 103 of them new and 804 used imports. That gave it a 13.2% share of the market and rank #1 among brands, the same position as in July 2025. Volume is up 5.6% on July 2025 (859) and up 18.7% on June 2026 (764).
Over the 36 months shown, BMW has registered 25 448 cars in Latvia, an average of 707 a month. Its strongest month was July 2026 with 907 and its weakest February 2025 with 456. Its market share has moved from 13.3% in August 2023 to 11.5% in February 2025 and 13.2% now.
Its best-selling model in July 2026 was the 3 SERIES with 262 registrations, followed by the 5 SERIES (167) and the X3 (94). The table below lists all 25 BMW models registered in the month. Year to date the 3 SERIES leads the brand's line-up with 1 567. Most 3 SERIES registrations were used imports (261) rather than new cars (1).
36-month trend
Models · July 2026
| # | ± | Model | New | Used | Total | MoM | YoY | YTD |
|---|---|---|---|---|---|---|---|---|
| 1 | 0 | 3 SERIES | 1 | 261 | 262 | +4.4% | +11.0% | 1 567 |
| 4 | +2 | 5 SERIES | 2 | 165 | 167 | +27.5% | −1.8% | 905 |
| 15 | +4 | X3 | 25 | 69 | 94 | +40.3% | +9.3% | 508 |
| 16 | 0 | X5 | 19 | 69 | 88 | −5.4% | −22.1% | 578 |
| 32 | +12 | 1 SERIES | 0 | 51 | 51 | +54.5% | +37.8% | 259 |
| 33 | +8 | X1 | 9 | 39 | 48 | +37.1% | −2.0% | 261 |
| 69 | – | X7 | 18 | 7 | 25 | – | – | 145 |
| 78 | – | 4 SERIES | 0 | 21 | 21 | – | – | 118 |
| 89 | – | X6 | 7 | 11 | 18 | – | – | 133 |
| 90 | – | 7 SERIES | 0 | 17 | 17 | – | – | 82 |
| 98 | – | 2 SERIES | 0 | 15 | 15 | – | – | 80 |
| 99 | – | IX3 | 12 | 3 | 15 | – | – | 29 |
| 104 | – | X4 | 0 | 14 | 14 | – | – | 72 |
| 111 | – | IX | 0 | 13 | 13 | – | – | 82 |
| 125 | – | I3 | 0 | 12 | 12 | – | – | 43 |
| 138 | – | 6 SERIES | 0 | 11 | 11 | – | – | 66 |
| 139 | – | I4 | 3 | 8 | 11 | – | – | 61 |
| 166 | – | IX1 | 6 | 2 | 8 | – | – | 45 |
| 232 | – | X2 | 1 | 3 | 4 | – | – | 18 |
| 233 | – | Z4 | 0 | 4 | 4 | – | – | 11 |
| 262 | – | I7 | 0 | 3 | 3 | – | – | 5 |
| 306 | – | I5 | 0 | 2 | 2 | – | – | 18 |
| 307 | – | XM | 0 | 2 | 2 | – | – | 6 |
| 382 | – | 8 SERIES | 0 | 1 | 1 | – | – | 13 |
| 383 | – | Z3 | 0 | 1 | 1 | – | – | 6 |
36-month trend
| Month | New | Used | Total | Share | # |
|---|---|---|---|---|---|
| July 2026 | 103 | 804 | 907 | 13.2% | 1 |
| June 2026 | 84 | 680 | 764 | 12.4% | 1 |
| May 2026 | 82 | 615 | 697 | 12.7% | 1 |
| April 2026 | 85 | 733 | 818 | 14.4% | 1 |
| March 2026 | 83 | 744 | 827 | 13.7% | 1 |
| February 2026 | 79 | 489 | 568 | 14.0% | 1 |
| January 2026 | 78 | 454 | 532 | 13.2% | 1 |
| December 2025 | 75 | 701 | 776 | 16.1% | 1 |
| November 2025 | 82 | 663 | 745 | 14.7% | 1 |
| October 2025 | 78 | 774 | 852 | 14.7% | 1 |
| September 2025 | 76 | 760 | 836 | 14.0% | 1 |
| August 2025 | 72 | 680 | 752 | 12.8% | 1 |
| July 2025 | 76 | 783 | 859 | 13.4% | 1 |
| June 2025 | 76 | 719 | 795 | 13.6% | 1 |
| May 2025 | 67 | 631 | 698 | 12.0% | 2 |
| April 2025 | 73 | 672 | 745 | 13.0% | 2 |
| March 2025 | 44 | 653 | 697 | 12.6% | 1 |
| February 2025 | 45 | 411 | 456 | 11.5% | 1 |
| January 2025 | 33 | 462 | 495 | 12.0% | 2 |
| December 2024 | 69 | 560 | 629 | 14.9% | 1 |
| November 2024 | 50 | 561 | 611 | 13.0% | 1 |
| October 2024 | 78 | 688 | 766 | 14.5% | 1 |
| September 2024 | 65 | 643 | 708 | 14.0% | 1 |
| August 2024 | 51 | 688 | 739 | 14.5% | 1 |
| July 2024 | 68 | 702 | 770 | 14.4% | 1 |
| June 2024 | 36 | 604 | 640 | 13.0% | 1 |
| May 2024 | 100 | 717 | 817 | 15.2% | 1 |
| April 2024 | 76 | 672 | 748 | 14.6% | 1 |
| March 2024 | 63 | 608 | 671 | 13.4% | 1 |
| February 2024 | 35 | 486 | 521 | 12.9% | 1 |
| January 2024 | 58 | 429 | 487 | 13.0% | 1 |
| December 2023 | 36 | 583 | 619 | 15.0% | 1 |
| November 2023 | 37 | 605 | 642 | 13.3% | 1 |
| October 2023 | 59 | 726 | 785 | 15.4% | 1 |
| September 2023 | 85 | 650 | 735 | 14.5% | 1 |
| August 2023 | 59 | 682 | 741 | 13.3% | 1 |