Brands

The 51 brands with a page of their own registered 185 142 passenger cars in Latvia in the 36 months to July 2026. The five largest, BMW, VOLKSWAGEN, AUDI, VOLVO and TOYOTA, account for 52.9% of that volume and the top ten for 75.2%. BMW alone registered 25 448, 1.1 times the volume of the runner-up VOLKSWAGEN.

Brands are ranked by 36-month volume; the ranking therefore smooths out the month-to-month swings that a single month's table shows. Each name opens a page with the brand's monthly registrations, market share and rank over the period and its model table for July 2026. Brands with very few registrations have no page of their own and appear only in the monthly tables.