SEAT
Latvia · July 2026 · Total 42 · Share 0.6% · #27
SEAT registered 42 passenger cars in Latvia in July 2026, 6 of them new and 36 used imports. That gave it a 0.6% share of the market and rank #27 among brands, down 2 places from #25 in July 2025. Volume is down 4.5% on July 2025 (44) and up 23.5% on June 2026 (34).
Over the 36 months shown, SEAT has registered 1 447 cars in Latvia, an average of 40 a month. Its strongest month was August 2023 with 62 and its weakest January 2026 with 19. Its market share has moved from 1.1% in August 2023 to 0.6% in February 2025 and 0.6% now.
Its best-selling model in July 2026 was the LEON with 13 registrations, followed by the ALTEA (10) and the ALHAMBRA (7). The table below lists all 8 SEAT models registered in the month. Year to date the LEON leads the brand's line-up with 77. Most LEON registrations were used imports (9) rather than new cars (4).
36-month trend
Models · July 2026
| # | ± | Model | New | Used | Total | MoM | YoY | YTD |
|---|---|---|---|---|---|---|---|---|
| 118 | – | LEON | 4 | 9 | 13 | – | – | 77 |
| 155 | – | ALTEA | 0 | 10 | 10 | – | – | 28 |
| 195 | – | ALHAMBRA | 0 | 7 | 7 | – | – | 28 |
| 287 | – | ARONA | 2 | 1 | 3 | – | – | 8 |
| 288 | – | ATECA | 0 | 3 | 3 | – | – | 15 |
| 289 | – | EXEO | 0 | 3 | 3 | – | – | 13 |
| 356 | – | IBIZA | 0 | 2 | 2 | – | – | 38 |
| 504 | – | MII | 0 | 1 | 1 | – | – | 2 |
36-month trend
| Month | New | Used | Total | Share | # |
|---|---|---|---|---|---|
| July 2026 | 6 | 36 | 42 | 0.6% | 27 |
| June 2026 | 2 | 32 | 34 | 0.6% | 25 |
| May 2026 | 1 | 36 | 37 | 0.7% | 24 |
| April 2026 | 0 | 32 | 32 | 0.6% | 27 |
| March 2026 | 1 | 34 | 35 | 0.6% | 25 |
| February 2026 | 1 | 20 | 21 | 0.5% | 25 |
| January 2026 | 1 | 18 | 19 | 0.5% | 26 |
| December 2025 | 2 | 21 | 23 | 0.5% | 26 |
| November 2025 | 2 | 22 | 24 | 0.5% | 27 |
| October 2025 | 2 | 38 | 40 | 0.7% | 25 |
| September 2025 | 2 | 38 | 40 | 0.7% | 25 |
| August 2025 | 1 | 31 | 32 | 0.6% | 26 |
| July 2025 | 3 | 41 | 44 | 0.7% | 25 |
| June 2025 | 3 | 33 | 36 | 0.6% | 24 |
| May 2025 | 6 | 37 | 43 | 0.7% | 24 |
| April 2025 | 2 | 40 | 42 | 0.7% | 24 |
| March 2025 | 1 | 36 | 37 | 0.7% | 25 |
| February 2025 | 2 | 23 | 25 | 0.6% | 25 |
| January 2025 | 2 | 27 | 29 | 0.7% | 24 |
| December 2024 | 2 | 35 | 37 | 0.9% | 21 |
| November 2024 | 3 | 34 | 37 | 0.8% | 24 |
| October 2024 | 4 | 41 | 45 | 0.9% | 22 |
| September 2024 | 3 | 40 | 43 | 0.9% | 22 |
| August 2024 | 1 | 31 | 32 | 0.6% | 25 |
| July 2024 | 5 | 48 | 53 | 1.0% | 18 |
| June 2024 | 19 | 39 | 58 | 1.2% | 17 |
| May 2024 | 30 | 26 | 56 | 1.0% | 17 |
| April 2024 | 12 | 50 | 62 | 1.2% | 17 |
| March 2024 | 17 | 38 | 55 | 1.1% | 18 |
| February 2024 | 8 | 25 | 33 | 0.8% | 21 |
| January 2024 | 5 | 37 | 42 | 1.1% | 18 |
| December 2023 | 12 | 32 | 44 | 1.1% | 19 |
| November 2023 | 8 | 43 | 51 | 1.1% | 18 |
| October 2023 | 6 | 36 | 42 | 0.8% | 21 |
| September 2023 | 16 | 44 | 60 | 1.2% | 17 |
| August 2023 | 12 | 50 | 62 | 1.1% | 18 |