MAZDA
Sweden · August 2026 · Total 193 · Share 0.9% · #23
MAZDA registered 193 new passenger cars in Sweden in August 2026, including 82 battery-electric cars. That gave it a 0.9% share of the market and rank #23 among brands, down 1 place from #22 in August 2025. Volume is up 17.7% on August 2025 (164) and up 56.9% on July 2026 (123).
Over the 36 months shown, MAZDA has registered 7 019 cars in Sweden, an average of 195 a month. Its strongest month was March 2026 with 460 and its weakest September 2024 with 90. Its market share has moved from 0.8% in September 2023 to 0.7% in March 2025 and 0.9% now.
Its best-selling model in August 2026 was the CX-6E with 46 registrations, followed by the MAZDA6E (36) and the CX-5 (32). The table below lists all 9 MAZDA models registered in the month. Year to date the MAZDA6E leads the brand's line-up with 552.
36-month trend
Models · August 2026
| # | ± | Model | Total | BEV | Share | MoM | YoY | YTD |
|---|---|---|---|---|---|---|---|---|
| 110 | – | CX-6E | 46 | 46 | 0.2% | – | – | 46 |
| 131 | −14 | MAZDA6E | 36 | 36 | 0.2% | −2.7% | – | 552 |
| 137 | −17 | CX-5 | 32 | 0 | 0.1% | −11.1% | – | 184 |
| 143 | – | CX-60 | 30 | 0 | 0.1% | – | −42.3% | 358 |
| 163 | – | CX-30 | 22 | 0 | 0.1% | – | −26.7% | 211 |
| 188 | – | CX-80 | 15 | 0 | 0.1% | – | −61.5% | 229 |
| 231 | – | MAZDA2 | 6 | 0 | 0.0% | – | – | 89 |
| 241 | – | MAZDA3 | 4 | 0 | 0.0% | – | – | 31 |
| 259 | – | MX5 | 2 | 0 | 0.0% | – | – | 25 |
36-month trend
| Month | Total | BEV | Private % | Share | # |
|---|---|---|---|---|---|
| August 2026 | 193 | 82 | 51.3% | 0.9% | 23 |
| July 2026 | 123 | 37 | 72.4% | 0.7% | 26 |
| June 2026 | 301 | 191 | 72.1% | 1.0% | 19 |
| May 2026 | 158 | 52 | 57.0% | 0.6% | 27 |
| April 2026 | 155 | 34 | 53.5% | 0.6% | 27 |
| March 2026 | 460 | 117 | 54.6% | 1.7% | 13 |
| February 2026 | 153 | 47 | 58.2% | 0.8% | 23 |
| January 2026 | 182 | 38 | 41.8% | 1.1% | 18 |
| December 2025 | 202 | 36 | 53.0% | 0.9% | 18 |
| November 2025 | 239 | 85 | 56.9% | 1.1% | 15 |
| October 2025 | 207 | 83 | 59.9% | 0.9% | 20 |
| September 2025 | 194 | 43 | 33.5% | 0.8% | 22 |
| August 2025 | 164 | 20 | 48.2% | 0.8% | 22 |
| July 2025 | 124 | 0 | 60.5% | 0.7% | 21 |
| June 2025 | 200 | 0 | 45.0% | 0.7% | 24 |
| May 2025 | 143 | 0 | 43.4% | 0.6% | 24 |
| April 2025 | 158 | 0 | 43.0% | 0.7% | 23 |
| March 2025 | 177 | 0 | 49.7% | 0.7% | 22 |
| February 2025 | 121 | 0 | 51.2% | 0.6% | 22 |
| January 2025 | 150 | 0 | 49.3% | 0.8% | 21 |
| December 2024 | 253 | 0 | 44.3% | 1.0% | 20 |
| November 2024 | 215 | 0 | 47.9% | 0.9% | 19 |
| October 2024 | 311 | 0 | 43.7% | 1.2% | 15 |
| September 2024 | 90 | 0 | 42.2% | 0.4% | 29 |
| August 2024 | 91 | 0 | 63.7% | 0.5% | 27 |
| July 2024 | 106 | 1 | 54.7% | 0.7% | 25 |
| June 2024 | 207 | 0 | 47.8% | 0.8% | 25 |
| May 2024 | 177 | 0 | 52.5% | 0.7% | 26 |
| April 2024 | 281 | 0 | 42.0% | 1.3% | 19 |
| March 2024 | 202 | 0 | 44.1% | 0.9% | 22 |
| February 2024 | 183 | 0 | 44.8% | 1.0% | 23 |
| January 2024 | 162 | 0 | 50.6% | 0.9% | 21 |
| December 2023 | 236 | 0 | 38.6% | 0.8% | 22 |
| November 2023 | 224 | 0 | 47.8% | 0.9% | 23 |
| October 2023 | 240 | 4 | 45.0% | 1.0% | 22 |
| September 2023 | 237 | 3 | 55.7% | 0.8% | 23 |