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Passenger-car registrations in Finland

Finland ยท January 2025

Finland registered 9 272 passenger cars in January 2025: 5 745 new cars (62.0% of the total) and 3 527 used imports. That is down 3.1% on December 2024 and down 4.6% on January 2024. Year to date, meaning January alone, the total is 9 272, down 4.6% on January last year.

TOYOTA led the brand ranking with 1 150 registrations and a 12.4% share, ahead of VOLVO (1 048) and VOLKSWAGEN (910). Together the top three brands took 33.5% of the market. Among the ten largest brands, POLESTAR grew fastest year on year (+338.1%) while TOYOTA fell furthest (โˆ’33.8%). The best-selling model was the NISSAN QASHQAI with 262 registrations, followed by the TOYOTA YARIS CROSS (193) and the TOYOTA RAV4 (178).

Battery-electric cars took 34.1% of all registrations, compared with 26.0% in January 2024. Among new cars alone the electric share was 28.6%. Plug-in hybrids took 27.8%, diesel 5.9% and petrol 31.8%. The leading electric brand was POLESTAR with 368 battery-electric registrations, ahead of VOLKSWAGEN (363). The best-selling battery-electric model was the SKODA ENYAQ with 162 registrations, ahead of the TOYOTA BZ4X (91). New cars averaged 67.0 g/km of COโ‚‚ (WLTP). Used imports were on average 4.8 years old when they were registered.

January 2025 was the 14th-highest of the 17 months on this page, which average 9 812 registrations a month; the peak was May 2024 with 11 532 and the low September 2024 with 8 435.

9 272
vs previous month โˆ’3.1% ยท vs same month last year โˆ’4.6%
5 745
New share 62.0%
3 527
Avg import age (yrs) 4.8
34.1%
3 160 BEV ยท 2 577 PHEV (27.8%)
28.6%
1 641 BEV

Fuel mix

Petrol2 952 (31.8%)Diesel550 (5.9%)Plug-in hybrid2 577 (27.8%)Battery electric3 160 (34.1%)Gas (LPG / CNG)28 (0.3%)Other5 (0.1%)

New-car models 238

#ยฑMakeModelNewBEVPHEVShare of newMoMYoYYTDYTD YoY
1+42NISSANQASHQAI262004.6%+539.0%+20.7%262+20.7%
2+5TOYOTAYARIS CROSS193003.4%+19.9%โˆ’42.2%193โˆ’42.2%
3+14TOYOTARAV417801313.1%+109.4%+16.3%178+16.3%
4+1SKODAENYAQ16216202.8%โˆ’21.0%+82.0%162+82.0%
5+4VOLVOXC6016001602.8%+13.5%โˆ’19.2%160โˆ’19.2%
6+17TOYOTAYARIS157002.7%+118.1%โˆ’43.9%157โˆ’43.9%
7+6VOLKSWAGENTIGUAN1130752.0%+4.6%+169.0%113+169.0%
8+6VOLVOV6011301132.0%+4.6%+162.8%113+162.8%
9โˆ’5TOYOTACOROLLA111001.9%โˆ’56.1%โˆ’74.5%111โˆ’74.5%
10+1SKODAOCTAVIA107081.9%โˆ’15.1%โˆ’70.0%107โˆ’70.0%
11+8TOYOTAC-HR1010311.8%+31.2%โˆ’42.9%101โˆ’42.9%
12โ€“TOYOTABZ4X919101.6%โ€“+167.6%91+167.6%
13+18VOLKSWAGENGOLF860161.5%+36.5%+59.3%86+59.3%
14+25SKODASUPERB820591.4%+74.5%+34.4%82+34.4%
15โˆ’9VOLKSWAGENID.4818101.4%โˆ’51.2%โ€“81โ€“
16+10SKODAKODIAQ800521.4%+17.6%+128.6%80+128.6%
17+11KIASTONIC79001.4%+21.5%+27.4%79+27.4%
18+19DACIADUSTER77001.3%+60.4%โ€“77โ€“
19+17KIAEV3747401.3%+51.0%โ€“74โ€“
20+29PEUGEOT200871501.2%+91.9%โ€“71โ€“
21โˆ’5KIACEED690111.2%โˆ’20.7%โˆ’17.9%69โˆ’17.9%
22โˆ’10VOLKSWAGENID.7696901.2%โˆ’45.2%+15.0%69+15.0%
23+2AUDIQ6626201.1%โˆ’8.8%โ€“62โ€“
24+21BMWX1620601.1%+59.0%โˆ’10.1%62โˆ’10.1%
25โˆ’5VOLVOEX30595901.0%โˆ’22.4%+43.9%59+43.9%
26+25BMW5 SERIES580551.0%+65.7%โ€“58โ€“
27+29FORDKUGA580221.0%+81.3%+75.8%58+75.8%
28โˆ’10POLESTARPOLESTAR 4545400.9%โˆ’33.3%โ€“54โ€“
29+5AUDIQ4535300.9%โˆ’1.9%โˆ’49.0%53โˆ’49.0%
30+3VOLVOXC4053300.9%โˆ’8.6%โˆ’77.1%53โˆ’77.1%
31โˆ’4MERCEDES-BENZGLC520490.9%โˆ’21.2%โˆ’52.3%52โˆ’52.3%
32+8BMWI4505000.9%+16.3%โˆ’29.6%50โˆ’29.6%
33+14VOLKSWAGENCADDY49000.9%+28.9%+2.1%49+2.1%
34โˆ’13VOLVOEX40484800.8%โˆ’36.8%โ€“48โ€“
350FORDFOCUS46000.8%โˆ’8.0%+27.8%46+27.8%
36โ€“NISSANARIYA424200.7%โ€“+31.3%42+31.3%
37โ€“PEUGEOT3008421300.7%โ€“โ€“42โ€“
38โ€“NISSANJUKE41000.7%โ€“+10.8%41+10.8%
39โˆ’31SKODAFABIA41000.7%โˆ’71.3%โˆ’21.2%41โˆ’21.2%
40+2SUZUKIVITARA41000.7%โˆ’4.7%+7.9%41+7.9%
41+16VOLKSWAGENT-ROC40000.7%+29.0%+5.3%40+5.3%
42โˆ’4HYUNDAII3039000.7%โˆ’17.0%โ€“39โ€“
43โ€“BMWX5380370.7%โ€“โˆ’30.9%38โˆ’30.9%
44โ€“PEUGEOT5008381400.7%โ€“โ€“38โ€“
45+8VOLKSWAGENT-CROSS36000.6%+2.9%โ€“36โ€“
46โˆ’22VOLKSWAGENTAIGO35000.6%โˆ’50.7%โ€“35โ€“
47โ€“KIASPORTAGE340320.6%โ€“โˆ’49.3%34โˆ’49.3%
48โˆ’45SKODAKAMIQ34000.6%โˆ’87.2%โˆ’55.3%34โˆ’55.3%
49โˆ’48TESLAMODEL Y343400.6%โˆ’90.2%โˆ’72.4%34โˆ’72.4%
50โ€“LEXUSLBX33000.6%โ€“โ€“33โ€“

Electric models (new cars) 93

#ยฑMakeModelBEVBEV shareMoMYoYYTD
1+2SKODAENYAQ1629.9%โˆ’21.0%+82.0%162
2โ€“TOYOTABZ4X915.6%โ€“+167.6%91
3+1VOLKSWAGENID.4814.9%โˆ’51.2%+326.3%81
4+9KIAEV3744.5%+51.0%โ€“74
50VOLKSWAGENID.7694.2%โˆ’45.2%+15.0%69
6+4AUDIQ6623.8%โˆ’8.8%โ€“62
7+1VOLVOEX30593.6%โˆ’22.4%+43.9%59
8โˆ’1POLESTARPOLESTAR 4543.3%โˆ’33.3%โ€“54
9+3AUDIQ4533.2%โˆ’1.9%โˆ’49.0%53
10+4BMWI4503.1%+16.3%โˆ’29.6%50
11โˆ’2VOLVOEX40482.9%โˆ’36.8%โ€“48
12+20NISSANARIYA422.6%+250.0%+31.3%42
13โˆ’12TESLAMODEL Y342.1%โˆ’90.2%โˆ’72.4%34
14โˆ’8POLESTARPOLESTAR 2332.0%โˆ’63.3%+10.0%33
15+12KIAEV6322.0%+88.2%โˆ’27.3%32
16+6FORDEXPLORER311.9%+24.0%โ€“31
17โˆ’2MERCEDES-BENZEQA301.8%โˆ’30.2%โˆ’26.8%30
180PORSCHEMACAN281.7%โˆ’24.3%โ€“28
190VOLVOEC40271.7%โˆ’10.0%โ€“27
20+14BMWIX241.5%+118.2%+26.3%24

New battery-electric cars only (no plug-in hybrids, no used imports). Share is of all new BEV registrations in the month. Because monthly counts are small, comparisons here are shown when the base month has at least 10 registrations.

Brands 57

#ยฑMakeNewUsedTotalShareMoMYoYYTDYTD YoY
1+3TOYOTA8762741 15012.4%+28.8%โˆ’33.8%1 150โˆ’33.8%
20VOLVO5285201 04811.3%+3.9%โˆ’20.5%1 048โˆ’20.5%
30VOLKSWAGEN5703409109.8%โˆ’9.5%+33.8%910+33.8%
4โˆ’3SKODA5631937568.2%โˆ’34.0%โˆ’12.4%756โˆ’12.4%
5+1MERCEDES-BENZ2734347077.6%โˆ’6.2%โˆ’5.9%707โˆ’5.9%
6+1BMW3472766236.7%โˆ’0.2%โˆ’5.6%623โˆ’5.6%
7+1KIA3921755676.1%+23.5%โˆ’6.6%567โˆ’6.6%
8+2AUDI2371704074.4%+12.1%โˆ’4.7%407โˆ’4.7%
9+7NISSAN355484034.4%+338.0%+8.0%403+8.0%
10โˆ’1POLESTAR1042643684.0%โˆ’6.6%+338.1%368+338.1%
11โˆ’6TESLA582312893.1%โˆ’67.0%โˆ’35.9%289โˆ’35.9%
120FORD229492783.0%+34.3%+57.1%278+57.1%
13โˆ’2HYUNDAI179782572.8%โˆ’20.2%โˆ’19.2%257โˆ’19.2%
14+1PEUGEOT164351992.2%+77.7%+385.4%199+385.4%
15โˆ’2OPEL46571031.1%โˆ’44.9%+145.2%103+145.2%
16+5CUPRA5634901.0%+34.3%+91.5%90+91.5%
17+3DACIA851860.9%+17.8%+168.8%86+168.8%
180MITSUBISHI3155860.9%+7.5%โˆ’44.5%86โˆ’44.5%
19โˆ’5RENAULT7016860.9%โˆ’50.9%+95.5%86+95.5%
20+3SUZUKI738810.9%+42.1%+8.0%81+8.0%
21+1LEXUS5122730.8%+25.9%+17.7%73+17.7%
22โˆ’5MAZDA5610660.7%โˆ’19.5%โˆ’5.7%66โˆ’5.7%
23+4BYD5111620.7%+59.0%โˆ’6.1%62โˆ’6.1%
24โ€“SUBARU4514590.6%โ€“โ€“59โ€“
25+1LAND ROVER4113540.6%+35.0%โ€“54โ€“
26โˆ’7PORSCHE3713500.5%โˆ’34.2%+16.3%50+16.3%
27โˆ’2CITROEN3811490.5%+14.0%โˆ’44.3%49โˆ’44.3%
28โˆ’4MG1927460.5%โˆ’2.1%โˆ’69.7%46โˆ’69.7%
29โ€“HONDA622280.3%โ€“โ€“28โ€“
30โˆ’2SMART215260.3%โˆ’31.6%โ€“26โ€“

Electric brands 36

#ยฑMakeBEVBEV shareMoMYoYYTD
1+2POLESTAR36811.7%โˆ’6.6%+338.1%368
20VOLKSWAGEN36311.5%โˆ’23.9%+106.3%363
3โˆ’2TESLA2899.2%โˆ’67.0%โˆ’35.9%289
40MERCEDES-BENZ2688.5%โˆ’8.8%+27.0%268
50SKODA2598.2%โˆ’4.4%+159.0%259
6+1AUDI2347.4%+3.5%+31.5%234
7โˆ’1BMW2267.2%โˆ’12.1%+35.3%226
80VOLVO2016.4%โˆ’10.3%โˆ’41.9%201
90KIA1996.3%+49.6%+39.2%199
10+12TOYOTA1023.2%+684.6%+175.7%102

Counts are Traficom's official first registrations and used-import registrations of passenger cars in mainland Finland; they are complete and not affected by later exports. Model series are Traficom's own; used imports are published by make only. Percentages are shown only when the comparison month has at least 30 registrations.