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Passenger-car registrations in Finland

Finland ยท July 2026

Finland registered 9 455 passenger cars in July 2026: 6 046 new cars (63.9% of the total) and 3 409 used imports. That is down 12.2% on June 2026 and up 2.6% on July 2025. Year to date the market stands at 65 128 registrations, down 3.2% on the same period of last year.

TOYOTA led the brand ranking with 1 715 registrations and a 18.1% share, ahead of VOLKSWAGEN (986) and BMW (789). Together the top three brands took 36.9% of the market. Among the ten largest brands, TOYOTA grew fastest year on year (+45.2%) while SKODA fell furthest (โˆ’38.4%). The best-selling model was the TOYOTA YARIS CROSS with 433 registrations, followed by the TOYOTA YARIS (306) and the TOYOTA BZ4X (248).

Battery-electric cars took 51.7% of all registrations, compared with 44.7% in July 2025. Among new cars alone the electric share was 51.5%. Plug-in hybrids took 11.5%, diesel 6.1% and petrol 30.4%. The leading electric brand was BMW with 570 battery-electric registrations, ahead of VOLKSWAGEN (523). The best-selling battery-electric model was the TOYOTA BZ4X with 248 registrations, ahead of the BMW I4 (176). New cars averaged 49.7 g/km of COโ‚‚ (WLTP). Used imports were on average 6.8 years old when they were registered.

July 2026 was the 23rd-highest of the 35 months on this page, which average 9 590 registrations a month; the peak was May 2024 with 11 532 and the low February 2026 with 7 769.

9 455
vs previous month โˆ’12.2% ยท vs same month last year +2.6%
6 046
New share 63.9%
3 409
Avg import age (yrs) 6.8
51.7%
4 889 BEV ยท 1 087 PHEV (11.5%)
51.5%
3 114 BEV

Fuel mix

Petrol2 871 (30.4%)Diesel580 (6.1%)Plug-in hybrid1 087 (11.5%)Battery electric4 889 (51.7%)Gas (LPG / CNG)28 (0.3%)Other0 (0.0%)

New-car models 238

#ยฑMakeModelNewBEVPHEVShare of newMoMYoYYTDYTD YoY
1+4TOYOTAYARIS CROSS433007.2%+59.2%+240.9%1 942+33.6%
20TOYOTAYARIS306005.1%โˆ’13.6%+82.1%1 505+13.0%
30TOYOTABZ4X24824804.1%โˆ’29.1%โ€“1 413+271.8%
4+9BMWI417617602.9%+25.7%+351.3%638+83.3%
5+5BMWIX315415402.6%+3.4%โ€“416โ€“
6+32VOLKSWAGENID.714614602.4%+239.5%+64.0%566โˆ’31.1%
7โˆ’1TOYOTAC-HR1314872.2%โˆ’40.2%โˆ’22.9%1 004+28.1%
8+22VOLKSWAGENID.413113102.2%+95.5%โˆ’8.4%870โˆ’12.5%
9+11VOLVOXC6012701272.1%+18.7%โˆ’13.0%946โˆ’11.8%
10โˆ’3MERCEDES-BENZCLA12612602.1%โˆ’40.6%โ€“1 060+881.5%
11โˆ’7TESLAMODEL Y12312302.0%โˆ’58.0%+44.7%1 698+133.9%
12โˆ’11TOYOTACOROLLA114001.9%โˆ’68.8%โˆ’40.0%1 330+15.7%
13โ€“TOYOTARAV411101111.8%โ€“โˆ’46.9%162โˆ’84.5%
14โˆ’5VOLKSWAGENT-ROC110001.8%โˆ’32.5%+214.3%921+360.5%
15+3SKODAENYAQ10310301.7%โˆ’8.0%โˆ’47.2%942โˆ’9.0%
16โˆ’4SKODAELROQ969601.6%โˆ’32.4%โˆ’50.0%982+28.7%
17+5AUDIQ6909001.5%โˆ’12.6%+157.1%488+41.9%
18โˆ’1MERCEDES-BENZGLC8066131.3%โˆ’31.0%+122.2%457+38.1%
19+8VOLVOEX30808001.3%+5.3%+66.7%450+19.4%
20+8KIAEV3797901.3%+12.9%+38.6%487โˆ’17.6%
21+5VOLVOEX40717101.2%โˆ’13.4%โˆ’15.5%679+33.7%
22โˆ’8VOLKSWAGENGOLF680181.1%โˆ’46.0%+47.8%514โˆ’9.2%
230VOLKSWAGENTIGUAN650421.1%โˆ’30.9%โˆ’5.8%444โˆ’31.8%
24+8KIAPV5646401.1%+12.3%โ€“168โ€“
25โˆ’14SKODAOCTAVIA59001.0%โˆ’59.0%โˆ’42.2%623+5.6%
26โˆ’1KIASTONIC55000.9%โˆ’34.5%โˆ’24.7%496+6.2%
27+13BMWIX1535300.9%+29.3%+12.8%297+30.3%
28โˆ’12POLESTARPOLESTAR 4525200.9%โˆ’55.6%โ€“452โˆ’2.4%
29+10CUPRALEON510300.8%+21.4%โ€“149โ€“
30+5MERCEDES-BENZGLB515100.8%โˆ’3.8%โ€“228โ€“
31โˆ’7NISSANQASHQAI49000.8%โˆ’45.6%โˆ’25.8%712โˆ’30.0%
32+21AUDIQ4484800.8%+60.0%โˆ’21.3%403โˆ’20.2%
33+10FORDEXPLORER484800.8%+23.1%0.0%361+39.4%
34+7FORDKUGA430280.7%+4.9%+30.3%267+8.1%
35โˆ’20SKODAFABIA43000.7%โˆ’63.6%โ€“381+65.7%
36โˆ’5VOLKSWAGENT-CROSS42000.7%โˆ’31.1%โˆ’20.8%282โˆ’40.3%
37โ€“BYDSEAL4124170.7%โ€“โ€“274+182.5%
38โ€“CUPRARAVAL414100.7%โ€“โ€“60โ€“
39โˆ’10AUDIA63525100.6%โˆ’49.3%โ€“340+51.8%
40โ€“BYDATTO353500.6%โ€“โ€“126โ€“
41โ€“CITROENC3352200.6%โ€“โ€“189+9.2%
42โˆ’6AUDIQ5340340.6%โˆ’27.7%โ€“188+268.6%
43+9PORSCHECAYENNE343400.6%+6.3%โ€“82+67.3%
44โˆ’25SKODAKODIAQ340100.6%โˆ’68.2%โˆ’44.3%350โˆ’16.3%
45โˆ’11SMART#5333300.6%โˆ’41.1%โ€“469โ€“
46โ€“DACIABIGSTER32000.5%โ€“โ€“140+180.0%
47โ€“MGMG4323200.5%โ€“โ€“139โˆ’19.2%
48โ€“AUDIA331000.5%โ€“โˆ’20.5%183โˆ’37.3%
49โ€“TOYOTAURBAN282800.5%โ€“โ€“164โ€“
50โ€“VOLVOEX60282800.5%โ€“โ€“28โ€“

Electric models (new cars) 114

#ยฑMakeModelBEVBEV shareMoMYoYYTD
10TOYOTABZ4X2488.0%โˆ’29.1%+933.3%1 413
2+5BMWI41765.7%+25.7%+351.3%638
3+2BMWIX31545.0%+3.4%โ€“416
4+17VOLKSWAGENID.71464.7%+239.5%+64.0%566
5+11VOLKSWAGENID.41314.2%+95.5%โˆ’8.4%870
6โˆ’3MERCEDES-BENZCLA1264.1%โˆ’40.6%โ€“1 024
7โˆ’5TESLAMODEL Y1234.0%โˆ’58.0%+44.7%1 698
8+1SKODAENYAQ1033.3%โˆ’8.0%โˆ’47.2%942
9โˆ’3SKODAELROQ963.1%โˆ’32.4%โˆ’50.0%982
100AUDIQ6902.9%โˆ’12.6%+157.1%488
11+3VOLVOEX30802.6%+5.3%+66.7%450
12+3KIAEV3792.5%+12.9%+38.6%487
130VOLVOEX40712.3%โˆ’13.4%โˆ’15.5%679
14โˆ’3MERCEDES-BENZGLC662.1%โˆ’28.3%โ€“277
15+2KIAPV5642.1%+12.3%โ€“168
16+7BMWIX1531.7%+29.3%+12.8%297
17โˆ’9POLESTARPOLESTAR 4521.7%โˆ’55.6%+160.0%452
18+2MERCEDES-BENZGLB511.6%โˆ’3.8%โ€“228
19+10AUDIQ4481.5%+60.0%โˆ’21.3%403
20+4FORDEXPLORER481.5%+23.1%0.0%361

New battery-electric cars only (no plug-in hybrids, no used imports). Share is of all new BEV registrations in the month. Because monthly counts are small, comparisons here are shown when the base month has at least 10 registrations.

Brands 76

#ยฑMakeNewUsedTotalShareMoMYoYYTDYTD YoY
10TOYOTA1 3853301 71518.1%โˆ’10.4%+45.2%9 372+19.8%
20VOLKSWAGEN66831898610.4%โˆ’0.7%+0.1%6 508โˆ’14.1%
3+2BMW4743157898.3%+1.0%+27.1%4 365+8.3%
4โˆ’1MERCEDES-BENZ3474087558.0%โˆ’13.2%+19.7%5 180+2.4%
5+2VOLVO4283007287.7%+5.5%โˆ’19.1%5 595โˆ’16.6%
6โˆ’2SKODA3941805746.1%โˆ’33.3%โˆ’38.4%5 167โˆ’4.6%
7+1AUDI2922625545.9%โˆ’5.0%+28.5%3 612+6.6%
8+1KIA3651735385.7%+3.3%โˆ’2.2%3 469โˆ’25.2%
9โˆ’3TESLA1252333583.8%โˆ’49.6%+5.6%3 820+42.2%
100POLESTAR722152873.0%โˆ’35.9%โˆ’20.5%2 583โˆ’10.0%
110FORD176992752.9%+5.8%โˆ’25.3%1 984โˆ’15.7%
12+1HYUNDAI91771681.8%+1.2%โˆ’18.8%1 446โˆ’28.9%
13+2CUPRA143191621.7%+21.8%+68.8%668+26.3%
14โˆ’2NISSAN102311331.4%โˆ’21.3%โˆ’24.0%1 186โˆ’37.8%
15+2BYD113111241.3%+15.9%+143.1%852+180.3%
16+2MG5241931.0%โˆ’1.1%+36.8%601+38.5%
17+2OPEL5332850.9%โˆ’1.2%โˆ’2.3%594+9.2%
18+7PORSCHE5129800.9%+25.0%+11.1%372โˆ’12.3%
19+7DACIA684720.8%+20.0%โˆ’14.3%359โˆ’22.6%
20+7CITROEN5912710.8%+29.1%โˆ’28.3%442โˆ’16.1%
21โˆ’7RENAULT5615710.8%โˆ’57.2%โˆ’18.4%763โˆ’26.8%
22+1PEUGEOT5218700.7%โˆ’4.1%โˆ’5.4%562โˆ’22.9%
23โˆ’1SMART4510550.6%โˆ’29.5%+34.1%580+237.2%
24โˆ’3MAZDA4113540.6%โˆ’30.8%โˆ’23.9%5390.0%
25+4SUZUKI477540.6%+22.7%โ€“394โˆ’2.0%
26โˆ’6LEXUS3022520.6%โˆ’33.3%+8.3%415+11.6%
27+1SUBARU4010500.5%โˆ’2.0%0.0%399+17.4%
28โˆ’4MITSUBISHI3111420.4%โˆ’35.4%โˆ’43.2%409โˆ’39.8%
29โ€“MINI2513380.4%โ€“โˆ’7.3%202โˆ’12.9%
300XPENG253280.3%โˆ’15.2%โ€“163+114.5%

Electric brands 40

#ยฑMakeBEVBEV shareMoMYoYYTD
1+2BMW57011.7%+3.3%+72.2%2 658
2+6VOLKSWAGEN52310.7%+57.1%โˆ’7.3%3 217
3โˆ’1MERCEDES-BENZ4469.1%โˆ’21.9%+49.2%3 156
4+2AUDI3707.6%+0.3%+33.6%2 419
5+5KIA3657.5%+21.3%+69.8%1 901
6โˆ’5TESLA3587.3%โˆ’49.6%+5.6%3 820
7โˆ’3TOYOTA3427.0%โˆ’27.4%+800.0%2 064
8+1VOLVO3366.9%+8.0%+2.1%2 484
9โˆ’4POLESTAR2875.9%โˆ’35.9%โˆ’20.5%2 583
10โˆ’3SKODA2705.5%โˆ’18.9%โˆ’47.8%2 598

Counts are Traficom's official first registrations and used-import registrations of passenger cars in mainland Finland; they are complete and not affected by later exports. Model series are Traficom's own; used imports are published by make only. Percentages are shown only when the comparison month has at least 30 registrations.