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New passenger-car registrations in Switzerland

Switzerland · January 2024

Switzerland registered 15 236 new passenger cars in January 2024. That is down 43.5% on December 2023 and down 7.3% on January 2023. Year to date, meaning January alone, the total is 15 236, down 7.3% on January last year.

BMW led the brand ranking with 1 529 registrations and a 10.0% share, ahead of SKODA (1 503) and VOLKSWAGEN (1 313). Together the top three brands took 28.5% of the market. Among the ten largest brands, OPEL grew fastest year on year (+107.8%) while VOLKSWAGEN fell furthest (−24.6%). The best-selling model was the SKODA OCTAVIA with 508 registrations, followed by the SKODA ENYAQ (339) and the VOLKSWAGEN GOLF (270).

Battery-electric cars took 15.5% of new registrations. Plug-in hybrids took 10.4%, other hybrids 30.3%, diesel 11.1% and petrol 32.6%. The leading electric brand was SKODA with 339 battery-electric registrations, ahead of TESLA (326). The best-selling battery-electric model was the SKODA ENYAQ with 339 registrations, ahead of the TESLA MODEL Y (250).

January 2024 was the weakest of the 5 months on this page, which average 21 224 registrations a month; the strongest was December 2023 with 26 948.

15 236
vs previous month −43.5% · vs same month last year −7.3%
15 236
vs same period last year −7.3%
15.5%
2 364 BEV · 1 582 PHEV (10.4%)
30.3%
4 620 Hybrid
11.1%
1 698 Diesel

Fuel mix

Petrol4 965 (32.6%)Diesel1 698 (11.1%)Hybrid4 620 (30.3%)Plug-in hybrid1 582 (10.4%)Battery electric2 364 (15.5%)Gas (LPG / CNG)1 (0.0%)Other6 (0.0%)

Models 344

#±MakeModelTotalBEVPHEVShareMoMYoYYTDYTD YoY
1+10SKODAOCTAVIA508063.3%+28.9%+109.1%508+109.1%
2−1SKODAENYAQ33933902.2%−63.3%+0.3%339+0.3%
3+1VOLKSWAGENGOLF2700411.8%−49.7%+51.7%270+51.7%
4+30SKODAKAROQ259001.7%+16.1%−33.1%259−33.1%
5+5MERCEDES-BENZGLC2550891.7%−36.7%+18.6%255+18.6%
6+27VOLVOXC6025202211.7%+12.5%+101.6%252+101.6%
7−5TESLAMODEL Y25025001.6%−64.0%+242.5%250+242.5%
8+9BMWX323926451.6%−24.4%−13.1%239−13.1%
9+6AUDIA3229031.5%−31.2%+18.7%229+18.7%
10+22TOYOTAYARIS219001.4%−2.2%+3.8%219+3.8%
11+89PORSCHEMACAN214001.4%+170.9%+0.9%214+0.9%
12+16BMWX52040671.3%−12.4%+52.2%204+52.2%
13+30DACIASANDERO201001.3%+8.1%−14.8%201−14.8%
14−11VOLKSWAGENTIGUAN194081.3%−72.0%−26.2%194−26.2%
15−7VOLKSWAGENT-ROC192001.3%−52.5%+21.5%192+21.5%
16+2SKODAKODIAQ187001.2%−37.7%−7.9%187−7.9%
17+7BMW1ER183001.2%−27.1%+79.4%183+79.4%
18+38AUDIQ2182001.2%+22.1%+366.7%182+366.7%
19+34MERCEDES-BENZV177001.2%+12.7%+152.9%177+152.9%
20+20TOYOTAYARIS CROSS172001.1%−13.1%−45.9%172−45.9%
21−7AUDIQ31710171.1%−51.0%−40.6%171−40.6%
220BMW3ER1620151.1%−41.9%+19.1%162+19.1%
23−14BMWX11580661.0%−60.8%−14.1%158−14.1%
24VOLVOEX3015315301.0%153
25+134PORSCHE911150001.0%+248.8%+89.9%150+89.9%
26−3BMW2ER1490311.0%−41.3%−17.7%149−17.7%
27+20OPELGRANDLAND1480341.0%−12.4%148
28+27PEUGEOT30814220730.9%−7.8%+65.1%142+65.1%
29+7VOLVOXC4014252130.9%−34.6%−28.3%142−28.3%
30+7FORDKUGA1350310.9%−36.6%+2.3%135+2.3%
31+73CITROENC3132000.9%+71.4%132
32−5DACIADUSTER132000.9%−45.5%−30.9%132−30.9%
33+59OPELASTRA1319370.9%+50.6%131
34+90RENAULTCLIO131000.9%+122.0%+87.1%131+87.1%
35+17FORDFOCUS123000.8%−21.7%−5.4%123−5.4%
36+60HONDAHR-V115000.8%+36.9%+283.3%115+283.3%
37−8FIAT5001143000.8%−50.0%−24.5%114−24.5%
38+6HYUNDAIKONA1115500.7%−39.7%+20.7%111+20.7%
39SUBARUCROSSTREK110000.7%110
40−33VOLKSWAGENPOLO110000.7%−74.5%−30.8%110−30.8%
41+30VOLKSWAGENT71090360.7%−5.2%+6.9%109+6.9%
42+12FORDPUMA108000.7%−29.9%+2.9%108+2.9%
43−18HYUNDAITUCSON1050180.7%−58.0%+15.4%105+15.4%
44−5SEAT / CUPRAIBIZA104000.7%−48.0%0.0%1040.0%
45−4KIASPORTAGE1010250.7%−48.5%−14.4%101−14.4%
46−33DACIAJOGGER99000.7%−72.3%+12.5%99+12.5%
47+12FORDFIESTA98000.6%−29.0%+7.7%98+7.7%
48−3VOLKSWAGENTOURAN96000.6%−47.0%+45.5%96+45.5%
49+2MERCEDES-BENZGLE940150.6%−41.3%−36.5%94−36.5%
50−4SEAT / CUPRALEON93030.6%−48.0%+13.4%93+13.4%

Electric models 85

#±MakeModelBEVBEV shareMoMYoYYTD
10SKODAENYAQ33914.5%−63.3%+0.3%339
20TESLAMODEL Y25010.7%−63.7%+242.5%250
3VOLVOEX301536.6%153
4−1AUDIQ4873.7%−83.0%−57.1%87
5+5BMWIX1713.1%−65.2%+407.1%71
6+11BMWIX552.4%−52.6%+89.7%55
7+18HYUNDAIKONA552.4%−28.6%55
8+29KIANIRO552.4%+34.1%+161.9%55
9+12SMART#1552.4%−34.5%55
10−4TESLAMODEL 3532.3%−83.4%53
11−6VOLKSWAGENID.3532.3%−86.1%−58.6%53
12+4VOLVOXC40522.2%−57.7%+300.0%52
13+9BMWI4492.1%−40.2%+6.5%49
14+16TOYOTABZ4X472.0%−14.5%−13.0%47
15+14KIAEV9451.9%−27.4%45
16+32JEEPAVENGER421.8%+61.5%42
17+29KIAEV6421.8%+55.6%+320.0%42
18−4MERCEDES-BENZEQA401.7%−69.0%−70.1%40
19−4FORDMUSTANG MACH-E391.7%−69.0%−48.0%39
20+20HYUNDAIIONIQ 5341.5%−5.6%−81.5%34

New battery-electric cars from the plug-in workbook (official and parallel imports). Share is of the listed BEVs in the month. Because monthly counts per model are small, comparisons here are shown when the base month has at least 10 registrations.

Brands 53

#±MakeTotalBEVPHEVShareMoMYoYYTDYTD YoY
1+1BMW1 52923124510.0%−38.3%+12.6%1 529+12.6%
2+2SKODA1 50333969.9%−29.4%−7.4%1 503−7.4%
3−2VOLKSWAGEN1 3131241078.6%−66.8%−24.6%1 313−24.6%
4−1MERCEDES-BENZ1 090981357.2%−49.5%−17.0%1 090−17.0%
50AUDI1 079118507.1%−48.7%−22.0%1 079−22.0%
6+2TOYOTA89049635.8%−8.8%−24.1%890−24.1%
7+6VOLVO6892253254.5%+1.5%+27.4%689+27.4%
8+1FORD58139543.8%−35.2%−7.2%581−7.2%
9+16PORSCHE49320463.2%+102.0%+1.6%493+1.6%
10+4OPEL47821713.1%−23.8%+107.8%478+107.8%
110DACIA4542103.0%−48.7%−17.3%454−17.3%
12+7PEUGEOT45153903.0%+21.9%−9.4%451−9.4%
13−7SEAT / CUPRA44617152.9%−68.4%−42.7%446−42.7%
14−2HYUNDAI391105202.6%−46.7%−37.5%391−37.5%
150KIA387143432.5%−38.1%−19.9%387−19.9%
16−6RENAULT3635962.4%−59.3%−46.1%363−46.1%
17−10TESLA32732602.2%−69.9%+184.3%327+184.3%
18+6CITROEN2786141.8%+9.9%+58.0%278+58.0%
19−2FIAT2675901.8%−50.4%+41.3%267+41.3%
20+7HONDA2521151.7%+14.0%+65.8%252+65.8%
21−5MAZDA2451331.6%−55.3%−18.6%245−18.6%
22−4SUZUKI232021.5%−51.8%+2.2%232+2.2%
23−2MITSUBISHI1880651.2%−41.4%+95.8%188+95.8%
24−4MINI1770101.2%−47.3%−16.9%177−16.9%
25+1LAND ROVER1530521.0%−32.0%+12.5%153+12.5%
26−3SUBARU152001.0%−46.9%+126.9%152+126.9%
27+1JEEP14842281.0%−21.7%+28.7%148+28.7%
28−6NISSAN852400.6%−71.7%−4.5%85−4.5%
29+1SMART808000.5%−33.9%80
30+1ALFA ROMEO79070.5%−9.2%−8.1%79−8.1%

Electric brands 36

#±MakeBEVBEV shareMoMYoYYTD
1+2SKODA33914.5%−63.3%+0.3%339
2−1TESLA32614.0%−69.8%+183.5%326
3+3BMW2319.9%−52.3%+95.8%231
4+5VOLVO2259.7%+28.6%+90.7%225
5+8KIA1436.1%+6.7%+320.6%143
6−4VOLKSWAGEN1245.3%−88.3%−64.1%124
7−3AUDI1185.1%−84.4%−59.5%118
8+3HYUNDAI1054.5%−27.1%−44.1%105
9−1MERCEDES-BENZ984.2%−68.0%−54.6%98
10+5SMART803.4%−32.8%+515.4%80

Counts are auto-schweiz's monthly workbooks for Switzerland and Liechtenstein, new passenger cars only: the model table is the month's difference of the publisher's cumulative year-to-date table, the brand rows sum to the month exactly, and the BEV and PHEV columns come from the plug-in workbook (official and parallel imports, so a few percent below the fuel block). Percentages are shown only when the comparison month has at least 30 registrations.